How do I create a target audience?

A target audience is a saved list of places. Ticked in a campaign, it lets the campaign be shown on portal pages about those places as well as on pages that match its keywords.

• Open Target Audiences in the dashboard sidebar and select New audience.
• Enter an Audience list name, such as “Phuket”.
• Choose By country to pick whole countries from the list, or Draw circles on a map to add areas.
• For circles, search by Address, Point of Interest or City/Province and select Add to list, or select a point on the map. Then set each circle's radius.
• Select Save list.

To use it, open a campaign with New campaign or Edit and tick Use next to the audience under Select Target Audience. The + create new target audience button there makes one without leaving the form.

A country matches the pages of that country's portal. A circle matches when a place the visitor has recently looked at on the portal is inside it — the centre of a map search, a property page, or the first result of a search list. Where the reader is does not count. Edit and Delete in Target Audiences change or remove a list.