What is the listing launch kit?
Choose a live listing and the kit emails the buyers it suits, makes the flyer and, if you set a daily budget, starts a Housing Market Ads campaign. It is part of Pro.
Open Marketing and then Launch kit, and choose Launch a listing. Only a live listing of yours can be launched, and a listing can be launched once. The steps are:
- Email: to the buyers the listing suits, or only to the people in a segment you choose. You write the subject and the message, and you confirm that the people asked to hear from you. Your account’s limits and the one-email-a-day rule apply.
- Flyer: the listing’s flyer with its QR code, made or reopened. It needs the flyer tool.
- Ads boost: a Housing Market Ads campaign for the listing. You type the daily budget for the launch, so a launch never spends an amount you did not choose, and a card must be saved in Housing Market Ads.
- Social posts: these need Housing Market Social. Without it the kit shows the offer to add it.
- Property website: not available yet. The kit shows it as not available instead of skipping it quietly.
Each step runs on its own and its outcome is kept as it finishes. The kit shows every step as done, failed, not available or not run, with the reason, and you can retry just the steps that failed. A step that already made something is never made twice.