What does the marketing Results tab show?
For the last 7, 30 or 90 days: the emails you sent and what came of them, and the enquiries, viewings and closed deals that came through your marketing. It is part of Pro.
Open Marketing and then Results, and choose the last 7, 30 or 90 days. The tiles count the emails sent, opened, clicked, bounced and complained about, and the enquiries, viewings booked and deals closed that came through your marketing. A table shows the same by channel: email, social, ads, flyers and open houses, and websites. Your email campaigns are listed with their own figures.
Only enquiries that arrived through a link, a flyer, an open house, a social post, a website or an Ads campaign are counted. A portal enquiry, a phone call or an imported contact is not a marketing result. Deals are counted, not added up: the value of a deal is in its own currency and the tab does not total money.
The figures update every hour, so a new campaign or enquiry shows within an hour. Opens are approximate, because some mail apps load images in advance and others never do. A manager sees the figures of the whole office.